Personal Branding & Its Increasing Importance

Ian Moyse

Ian Moyse, is Sales Director at Natterbox, a Cloud Telephony provider and has over 30 years of experience in the IT Sector, with 25 of these in Leadership roles. He was named #1 on the top 100 cloud influencers list in 2015-2017 and #18 on the IOT influencers list.. He is recognised as a leading cloud Blogger and was listed in the EMEA top 50 influencers in Data Centres, Cloud & Data 2017. Ian can be followed on twitter here > In 2015 he was named 48th most connected on LinkedIn Worldwide and awarded a Linkedin Power Profile as a top 10 Influencer in the UK technology sector. Starting as a Systems Programmer at IBM in the mainframe environment, he has held senior positions in both large and smaller organisations including Senior Vice President for EMEA at CA and Managing Director of several UK companies.  Moyse has been keynote speaker at many events and runs one of the largest Channel Discussion Groups worldwide on LinkedIn. He sits on the board of Eurocloud UK and the Governance Board of the Cloud Industry Forum (CIF) and in early 2016 Ian was appointed to the Board of FAST (Federation Against Software Theft) as their cloud advisor. Other accolades to Ian's name include being awarded global 'AllBusiness Sales AllStar Award for 2010' and The 'European Channel Personality of the Year Award for 2011' and he was named by TalkinCloud as one of the global top 200 cloud channel experts in 2011 and listed on the MSPMentor top 250 list for 2011 which tracks the world's top managed services experts, entrepreneurs and executives. Ian was also given the accolade by Channelnomics of 2011 Influencer of the year for Europe Recognition: ✔ Sales Director of the Year 2015 (Institute of Sales & Marketing Awarded). ✔ Sits on the board Eurocloud UK & Governance Board of Cloud Industry Forum (CIF). ✔ 2014 Ranked 9th w/wide in top 50 most influential people in Sales Lead Management (SLMA) ✔ Klout Social Score 79 ✔ TalkinCloud global top 200 cloud channel experts 2011 ✔ Listed on MSPMentor Worldwide top 250 list for 2011 & 2014 ✔ Listed in top 25 of the w/wide SMB Nation 150 Channel Influencers list 2012 & 2013

2 Responses

  1. Excellent points, Ian. Do you think that most people have the skills needed to properly manage their own personal brand? Personally, I think I’m getting more and more convinced that personal brand coaches are needed to help people get pointed in the right direction, and stay on track.

    I write a blog for my company about Personal Branding, and I’d love your thoughts on some of the ideas and thoughts we offer there — it’s located here:

    Thanks again for the great article! Jay

  2. Ian Moyse says:

    Jay thanks for the comment and I agree that most do not have the skills as neither did I. However it is not complicated to learn and take it a step at a time. I also agree there is a market for personal brand coaches or consultancy as I have already helped a few individuals and businesses in this direction. Not really telling them anything they could not figure out themselves, but more helping give them the shortcuts so they don’t have to ! ie spoonfeeding to get straight to the success plan – i was slow to pickup on some things through self learning and which tool to use, etc.

    I think there are many social trainers out there who don’t walk the walk, check their own brand profile, their Klout and Kred, their successes before spending any money is my advice.

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