Tech Talks – Chase Buckle, Trends Manager at GobalWebIndex, on the impact of the Grey Pound on online trends.

Tech Talks – Chase Buckle, Trends Manager at GobalWebIndex, on the impact of the Grey Pound on online trends.

Chase Buckle, from GlobalWebIndex, joins the podcast to talk about how the pandemic has changed the balance of power in consumer spending and habits. Increasingly an older generation is dominating social and ecommerce. GenZ were already online, and with greater spending power when it comes to groceries and other big ticket items, marketeers cannot ignore the Grey Pound.

Also on the CIO WaterCooler
Tech Talks - Aaron Whitehead, European MD at Vouchr, on making money movement social.

Tech Talk

Dave Savage from recruitment experts Harvey Nash hosts TechTalks - frank conversations with inventors, entrepreneurs and experts from the tech sector. From blockchain to self driving cars to fintech, the podcast series looks at the big (and small) trends that are changing our world. www.tech-talks.co.uk.

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