Tagged: Authenticity

Secrets, Brands, Authenticity and Global Swarming

It’s time for businesses to walk the walk, not just talk the talk. Corporate social consciousness and the advent of social media means that companies, if not already will soon be held accountable for their purported culture and swiftly be taken to task if they falter or show signs of falsehood. Expert Contributor Kevin Benedict dives into this interesting topic with his usual flair, insight, and tact.