Data, Big Data, Insights all great if you have the data captured in a format and place you can use it. with CRM it is difficult enough to get users to capture all the data you want, let along telephony data. Now add the complexity of an increasingly mobile workforce. How do you best capture more data from mobile users with less effort, what are the options and barriers?
Category: Digital Transformation
Cloud Computing has fundamentally changed the underlying economic model on which most centralised “Group IT” departments were built.
Centralised IT departments were created primarily to achieve economies of scale from the capital-intensive purchasing and management of IT infrastructure in large, shared data-centres. Now, that role has been taken over by the hyper-scale cloud providers (Amazon AWS, Microsoft Azure and Google GCP), and “on-demand” infrastructure is available to any department or Line Of Business (LOB) that has a credit card or purchase order number with which to procure it.
Cloud is changing the way we do so many things and with telecoms despite an initial false start with the basic VOIP, it has no evolved to a point where telecoms legacy is and has to be disrupted by new cloud scale and power. Far beyond VOIP, telephony itself at the core is ripe for change to benefit us all in both business and our personal lives.
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